Working With Agencies TIPS

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Is a design agency the best way for you to develop products?

Bryan Zmijewski suggests that “product design doesn’t work well in a typical agency model because creating great products is more than 50% operational. Great products require investment across many different parts of a business, “ which means that design agencies need to change their model or watch more companies bring design work back in-house.

What does your agency really know about product development?

Do you know whether the agency you’re working with has the “product management know-how, design savvy and engineering expertise” necessary to create engaging customer experiences? Aurimas Adomavicius shares the top four signs your agency may be clueless about digital product development.

Why some web design agencies outsource their work.

When you start to work with an agency, you should find out if they outsource their work and if so, why. Understanding their model and their reasoning gives you some insight into how they work and how they will be to work with. Danny Wong takes a look at the different mixes of in-house and outsourced work in agencies the pros and cons of each.

The complete guide to hiring a digital marketing agency.

“Finding, selecting and hiring a digital marketing agency can feel like an uphill battle” and the cost of picking the wrong agency can be quite steep. To help you climb that hill, Jon Saxton put together a guide that helps you determine what type of agency you need and gives you a process to follow to find the right agency.

Is there a difference in Product Management between agencies and startups?

The key aspects of product management are generally the same even though each company has its own spin on the product manager role. Different types of companies tend to drive some differences in the product manager role as well. Yoav Farbey explores how product management differs in agencies and startups “at different stages in the product development cycle and when working with stakeholders in general”.