Get product resources, conference updates, along with access to an exclusive Slack channel by subscribing below.
[VIDEO] Working with Designers and Developers.
Last year, Product Collective’s very own Mike Belsito held a live video chat with Michael Sacca, his co-host for the top-rated product podcast, Rocketship.FM. In that chat, the two Michaels spent time talking about how product people can work best with developers, designers, and other critical members of the product team. You can watch the full chat here.
To work with designers, you must understand their motivations, beliefs, and ways of working. Of course, these will change depending on the individual, but there are some common things that Product Managers can be aware of. Examples of these, as explained by Julie Zhuo, are keeping a focus on user’s qualitative needs instead of purely looking at metrics, understanding that there are different types of designers who are suitable for different types of jobs and that designers really appreciate attention to detail and will savor working with PMs that think in the same way.
There can be a natural conflict between the work of the Product Manager and UX designer. In fact, much of the work done in UX can and should often be done by the PM. However, many teams have both roles and it’s important that they work efficiently together. To do so, the PM must avoid abusing their authority, making the designer their bitch (their words) and designing the product around their needs, not the user.
An open letter to product managers: from a UX designer
Raymond Galang had a disappointing experience once when he was thrown under the bus by his product manager. After the CEO questioned the work, instead of standing by the UX work Raymond had completed the PM quickly blamed the problem on a poor design decision. To avoid this happening to others, Raymond pleads to PMs to follow these rules — own the strategy, give clear feedback and stay strong in the face of criticism.