02 Jul Product Management Tactics — Go Deeper

Ash Maurya, Founder at LEANSTACK KEY TAKEAWAY Focusing on the problem isn’t as simple as asking your customer what their problems are. That is simply asking them to self-diagnose. That wouldn’t work at a doctor’s office, and it won’t work for your business. Instead, ask about what...

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02 Jul Product Management Tactics — Continually Innovate

Ash Maurya, Founder at LEANSTACK KEY TAKEAWAY Use continuous innovation and qualitative validation to get feedback. By using metrics, Maurya can confirm the builds are actually working. LEANSTACK have a continuous conversation with a few customers. They talk about upcoming releases, showing screenshots and giving access to...

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29 Jun Product Management Tactics — Focus on the Right Problems

Ash Maurya, Founder at LEANSTACK KEY TAKEAWAY Every time we have an idea, we look for evidence of monetizable problems being solved. Otherwise, the business model stagnates and doesn’t grow. OUR TAKE Ideas for the next best feature, product -- or even company -- can come from so many...

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The Future of AI is People

This is a guest post by Angel Maldonado, Founder of EmpathyBroker. Why AI has become a cherished part of Digital and how creativity will dictate its future. I am not one of those clever people who claims that “AI” is the future, in fact I find extremely challenging to make...

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12 Jun There’s an Innovator’s Bias for the “Solution”

Ash Maurya, Founder at LEANSTACK KEY TAKEAWAY We see a problem and rush to build a solution. We do everything in our power to bring this idea to life, but then we often miss the mark. In reality, we should focus on the problems intently. By understanding...

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Understanding Customer Validation

Anastasia eloquently sums up the main benefit of Customer Validation as helping you "avoid building a product that no one wants." This stage is about building and refining a business model and validating assumptions about your customers before too much money is spent. These include assumptions about...

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Customer Validation — Selling Your Product

Customer Development has four steps -- Customer Discovery, Customer Validation, Customer Creation and Company Building. Here we look at step 2, Customer Validation. But remember, step 1 and step 2 are a cyclical process until product-market fit has been found. Understanding Customer Validation. Anastasia eloquently sums up the main benefit of...

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Customer Discovery — Getting Out of the Building

How does Customer Development model work? Customer Development is a four step framework for creating products that customers really want first outlined in Steve Blank's book, Four Steps to the Epiphany. It has since become a crucial tool for startup and established companies launching new products. Anastasia at Cleverism gives...

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