RESEARCH

Access Product Collective Research reports and ebooks.

PRODUCT FIRST: A New Era of Product Management

airfocus and Product Collective came together to work on this report, offering a comprehensive look into the new era of product management. With insights from 300 product managers, this research aims to identify the modern product management challenges, as well as the qualities and features that are expected from dedicated product tools.

The State of Product leadership 2021 global edition

Now in its fourth year, the 2021 survey and analysis coalesce around the idea of momentum: How can product leaders stay on top of this historic time of fast-moving change? The report is based on a survey of product professionals in the United States, Canada, the United Kingdom, France, and Germany, and reveals seven key findings. 

THE 2021 PRODUCT

EXCELLENCE REPORT

Download The 2021 Product Excellence Report now for a comprehensive overview of modern product management and key takeaways for teams on the path to customer-centricity.

2021 PRODUCT

BENCHMARKS

Product-led growth (PLG) is the biggest trend of 2021, but we’re seeing a shocking amount of folks adopt it on their company’s exterior without making the necessary changes internally. This means product-led imposters are among us.

PRODUCT MANAGEMENT TACTICS

VOLUME 4

The latest volume of Product Management TACTICS uncovers insights from 15 product leaders from throughout North America and Europe.