The following insights were gleaned from a presentation at INDUSTRY given by Bob Moesta of The Re-Wired Group @bmoesta. Download Product Management TACTICS eBook for more. There is an oversupply of innovation and technology and really, consumers simply don’t know how to fit all of it into their...
The following insights were gleaned from a presentation at INDUSTRY given by John Vars of Varo Money @JohnV. Download Product Management TACTICS eBook for more. Life changes fast. This is true for us as humans, but as well as the products that we manage. It’s all well...
Ensure your product team builds what you sell, and your sales team sells what you build. If either part of the process is out of sync, problems arise. In that case, product teams could build software no one wants, and your sales team could make...
When designing a new product, make it like a cupcake rather than a wedding cake. With a wedding cake, you master each part (base, frosting, decorations, etc.) but when put together the cake may still taste awful if the parts don’t compliment each other. However,...
Adding new features to close deals is easy, but it leads to overly complicated “consultingtware” in the long run. Your teams should be able to defend every feature in the product. If not, there are reasons to say “no.” Should we ever add a new feature...
When designing a product, focus your scope to the smallest viable part of a critical business process. If your product is too big then no one will adopt. If it is too small, it won’t be useful. Build to solve aspects of large, frequent problems...
The Golden Three requires every feature, product, business, etc. to be desirable (do people want it?), viable (will it make money?), and feasible (can we make it?). Sometimes, a new product idea might fit right into our overall product strategy -- but unless the answer...
Your team’s focus should revolve around a company-wide principle that guides your products. That empowers members of the team to make decisions because they understand both the vision and mission. If everyone has the right framework and understanding, then all of the debates and differing...
The following insights were gleaned from a presentation at INDUSTRY given by Ash Maurya of LEANSTACK @ashmaurya. Download Product Management TACTICS eBook for more. Most products fail, simply because we build something nobody wants. This begs the obvious question: Why does this happen and how do you build what...
The following insights were gleaned from a presentation at INDUSTRY given by Sachin Rekhi of Notejoy (@sachinrekhi). Download Product Management TACTICS eBook for more. As Product Managers, we spend so much of our time convincing stakeholders of the right path forward, whether it’s fellow Product Managers, engineers, designers,...