Most of what you read about customer development focuses on the first two steps. That’s probably a good thing since one key idea that Steve Blank was trying to get across is that you should understand your customers and their problems before you get too...
This collection of resources shows how to use customer discovery to uncover problems your customers would like solved and find ways to solve them....
Working on an MVP is somewhat like going to college. In both cases the goal is to learn things that position you to earn in the future. When you graduate from college you start a job, start a business, or go back to grad school....
You can keep your MVP focused on a specific problem and deliver it quickly. But you must take the time to learn from your customer’s reactions and iterate on that information. This week’s resources give you ways you can test your assumptions to make sure...
How to Plan a Minimum Viable Product: a Step-By-Step Guide. An MVP allows you and your team to invalidate (or validate) product assumptions and learn how your target users react to your product’s core functionality. Creating an MVP is an iterative process that helps you identify...
SCOTT BELSKY, CHIEF PRODUCT OFFICER AT ADOBE...
KEN NORTON, PARTNER AT GV (GOOGLE VENTURES)...
Mike Belsito, co-founder of Product Collective sat down with Nir Eyal, author of the book Hooked: How to Build Habit-Forming Products. They discussed how to build habit-forming products without making them addictive. Nir got the idea for Hooked when he noticed that some products could change...