Executive Buy-In TIPS


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How to Say No without Getting Fired

A hallmark of an effective product manager is the ability to say no frequently without limiting your career. That means that you’re going to need to be able to say no to executives in your organization. Kent McDonald explained a way to do this that involves setting the proper expectation and explaining why you said no.

Managing Up and Other Essential Strategies for PMs

Managing the CEO relationship and your relationships with the rest of your team “to create clear communication across all disciplines” is an essential skill for product managers. In this interview with Rocketship.fm, Melissa Perri shares how she helps PM’s in small and large organizations build that skill and also describes lessons she’s learned as a PM consultant.

Working with Executives is Leading through Influence

When most people say that product managers lead through influence, they’re thinking of your relationship with the delivery team. You also have lead through influence when working with the executives in your organization. The Clever PM shares some tips that you can use “to ensure that you’re growing your influence among the leadership team and not ceding your limited authority to that team.”

Managing Up As a Newbie Product Manager

Nick Gray shared his experience as a new product manager for a small product organization. He focuses on lessons learned working with his CEO (who used to handle product management) and provides some practical steps for managing up.

Get the Boss to Buy in

In many companies, it may seem impossible for middle managers and below to have their voices heard. Even if they have in their possession a game-changing concept, it takes something special to convince the executive team to listen to you. Harvard Business School outline 7 tactics that you can use to be heard, including getting the timing right, approaching with empathy and involving others who will bolster your case.

Getting Executive Buy-In

On our most recent Product Lunch we spoke with Paul Young, VP of Product for Pragmatic Marketing, about how product managers can work better with executive teams. In this 30 minute conversation that you can view now, we answered questions like; how to deal with companies who have zero focus on modern product development principles and what kinds of tactics you can use to find marketing insights that will be of interest to the executive team.

A Product Manager’s Guide to Managing Upwards

Product Managers are encouraged to think in a customer-centric, agile manner. So when faced with a meeting with the higher-ups we’re driven to include real feedback about products from real people. Unfortunately, as Paul J reminds us, most c-level executives in grown companies have little interest in anecdotal information like this. Instead, they favor data and diagrams that demonstrate how your work is affecting the bottom line.